HERBERT EDWARDS
9717 Carolina Dr . Jonesboro, GA. 30238 * 770-603-0660 * 678-517-4141 * herb2956@yahoo.com
EXECUTIVE PROFILE
SENIOR SALES * MARKETING * TRAINING PROFESSIONAL
O
Results oriented sales and marketing executive with an extensive history of consistently exceeding sales goals, using multiple vehicles/channels to increase profits and establishing longterm relationships built on mutual trust. A specialist in creating productive sales pipelines, internalizing technical information and consultative sales at the "C" level to Fortune 1000 clients. Excels in team building, leading by example and forming internal/ external partnerships.
Selected Highlights
Lead marketing team in new client generation by a 50% margin while exceeding company metrics. {PointClear}
Consistently surpassed monthly new revenue goals by over 60% while ranking in the top 10% of sales performers company wide. {Reed Construction Data).
Set new company wide sales revenue records by more than 100%. {BellSouth}
Successfully developed and operated two business entities. {Brown Bros. & A Stitch Above The Rest)
Regularly supervised 10 person sales teams leading to outstanding results. {BellSouth}
Multiple Sales Representative and Presidents Club Award winner. {BellSouth}
Areas Of Expertise
Multimedia/Channel Marketing Contract Negotiation Closing Deals
Creative/Analytical Thinking Key Client Interface Direct Marketing
Customer Retention/Capture Product Knowledge Consultative Selling
Forming Strategic Alliances Strategic Planning Team Building
Professional Summary
PointClear
A local metro Atlanta firm specializing in hi tech lead generation for the Fortune 1000. . Business Development Executive 2006-2007
Generated new business opportunities resulting in sales exceeding $20 million.
Produced 50% more leads compared to peers by excelling in the use of all forms of dynamic marketing tools.
Developed very effective approach and contact strategies aimed at building consultative relationships with "C" level executives.
Reed Construction Data-Atlanta,GA
Company specializing in providing commercial construction data to clients across the US.
Regional Sales Manager 2003-2005
Grew annual sales within my market by over 200%.
Created new revenue streams by hunting for clients beyond the traditional marketplace resulting in over $1 million added to net profits.
Key driver in development of innovative electronic sales presentation tools.
HERBERT EDWARDS-PAGE TWO
A Stitch Above The Rest-Atlanta,GA
A self-owned company providing embroidery products and marketing consultation to service oriented clients in Metro Atlanta. .
Owner/CEO 2001-2003
Successfully developed new industrial, commercial and government accounts.
Complete sales, marketing and P&L responsibility.
Skillfully negotiated company sale to major competitor.
BellSouth-Atlanta,GA 1994-2001
Major telecommunications firm providing voice, internet, wireless and data services.
Multimedia Sales Manager
Consistently exceeded annual new revenue targets by over 100%.
Produced over $500,000 dollars in annualized web based profits outside of traditional sales models.
A key contributor to design and implementation of new CRM.
Five time President's Club Award winner
OTHER PROFESSIONAL WORK EXPERIENCE
Brown Brothers Landscaping-Durham,NC 1988-1994
A family owned commercial landscaping firm.
Owner/CEO
Developed small company into a mid-sized regional firm.
Managed all aspects of firm growth including advertising, marketing and consultation services.
Successfully negotiated sale to major regional competitor.
USN-Kings Bay,GA 1984-1988
US Military Organization
Chief Electrician
Troubleshooting and repair of electrical equipment.
Supervision of junior personnel.
NATPAK-RTP,NC 1977-1984
A regional industrial equipment packaging design and installation firm.
Account Representative
Lead company in new sales volume for six consecutive years.
Developed new sales training and mentoring program.
Five time President’s Circle Award recipient.
EDUCATIONAL AND PROFESSIONAL DEVELOPMENT
Bucknell University-Lewisburg,PA B.A. Political Science
Minor-Educational Instruction
Keller Graduate School MBA-In Progress
(Extensive sales, marketing and training course work-list provided on request)
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